Tag Archives: Call centres

Vanity of vanities, all is vanity OR Why webstats don’t exist

I’ve been learning how to get data on our website usage from Google Analytics. It’s very hard, both cos Google Analytics front end  is so badly designed and cos you need to learn how websites work. There’s lots of different … Continue reading

Posted in command and control, customer, data, learning, systems thinking, thinking | Tagged , , , , | 6 Comments

How to run a call centre

The following story was provided by a fellow onion working somewhere in the world. I’ve changed the details to provide anonymity. …there was a company that wanted to find out how to sell more to its customers. It bought a voice recognition … Continue reading

Posted in RuinedByBestEfforts, systemz comix, targets, tools | Tagged , , ,

Why did I ring you today?

Was it: to increase your customer satisfaction score? to increase the % of calls you answer? to increase the % of calls you answer within 20 seconds? to decrease your “wrap-time”? to increase the % of calls you handle between … Continue reading

Posted in clarity of purpose, purpose, systems thinking, Uncategorized | Tagged , | Leave a comment