But not just any data, made-up data.
This is my secret. The best data is made-up. Pretend! Nobody ever has real data, not to hand. It’s hidden in databases or just not collected.
The next time you feel the need to prove a point, claim some data. The sort you conjure from thin air. “oh, that is only 27% of the time“, you state airily.
Nobody will know different, nobody will check. You have the upper hand as you have data and they do not. That’s how it works.
What’s that you say? This is Machiavellian? Unethical? Lies! No!
By making up data, the only people who can trump me are people with real data. This way I am encouraging data based decision making. By making up stuff, either I eventually become King of Everything, or someone at some point will actually go and get some real data and the field is levelled again.
“In God we trust, all others must bring data”
That nice Mr Deming